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How to Easily Succeed (or Fail) at Social Media

How to Easily Succeed (or Fail) at Social Media

A short story to illustrate the impact of customer engagement when done correctly This tale involves two businesses; one that knows how to easily succeed with social media and the other, not so much (read: fail). They both are in the same general market. One is an...
Mobile-Friendly Test Tool

Mobile-Friendly Test Tool

Using the Mobile-Friendly Test Tool Websites that are mobile-friendly are ranked more favorably by the search engines. Use this Google Developer tool to determine how your site measures up. Go to https://www.google.com/webmasters/tools/mobile-friendly/ and enter your...
3 Basic Email Capture Methods

3 Basic Email Capture Methods

A quick overview of three methods of email capture using the Bloom plugin by Elegant Themes. These examples are all on WordPress sites built by AllProactive...
CoSchedule, the Content Planning Tool

CoSchedule, the Content Planning Tool

You know the importance of getting your business’ marketing message broadcast through blogging and social media, but managing content creation and scheduling can be a huge time suck. And while automation is all the rage, it’s “social” media we’re working with here. By...
How to Identify (or Be) the Ideal Website Client

How to Identify (or Be) the Ideal Website Client

My recent experience working with Thirsty Hop reminded me just how lucky I’ve been over the last few years to have been able to attract clients that are a pleasure to work with. The launch of their website project was made all the smoother by a great collaboration...
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